Tuesday, December 17, 2024, 12:00 PM - 1:00 PM CST
How is AI transforming email marketing in higher education? From building precise personas to crafting compelling copy, AI is proving to be a game-changer for email marketers — when used wisely. Join us for a lively discussion with Brian Piper, the renowned author, podcast host, international speaker and director of content strategy and assessment at the University of Rochester. Discover fresh ideas and practical examples of how AI can elevate your email strategy.
Bonus: Day Kibilds will also share a link to the new customGPT for email based on her book "Mailed It!," co-authored with Ashley Budd. Don’t miss out on this valuable resource!
After the session is over, we’ll continue the conversation on our #email-marketing Slack channel. All HighEdWeb members are welcome to join the Digital Collegium Slack Workspace.
How to attend an online discussion
- Register to join the community group (if you haven't already). Registration is free.
- Select the Join Discussion button to open the session.
- Log in with your Swoogo event login.
- When the session begins, you'll be sent to a Google Meeting link for the discussion.
How to watch on demand
After the live discussion completes, we'll edit the video and post it here. This process can take up to two weeks.
- Register to join the community group (if you haven't already). Registration is free.
- Select the Join Discussion button to open the session.
- Log in with your Swoogo event login.
- Play the video.