From campus maps to content hubs: Turning navigation into storytelling
Date & Time
Tuesday, September 15, 2026, 11:30 AM - 12:15 PM CDT
Learn how institutions are transforming digital wayfinding and location-based tools into rich content experiences that connect prospective and current students, alumni and community members. These experiences can boost engagement, recruitment and campus pride.
Learning Outcomes
Attendees will review real-world examples and learn how to implement similar strategies on their campuses.
Examples:
- Occidental “Then/Now” Category tells a campus story aimed at alumni
- East Texas Meaningful Moments & Historic Walking Tour - community
- Lakeland - 360 Panoramas connect out-of-state prospective students
Track
Storytelling
Type
session
Intended audience
beginner
Tags
design, engagement, management and leadership, search and discoverability, social media
Timezone
(UTC-05:00) Central Time (US & Canada)