Biography
he/him
Brian Piper is an author, award-winning international keynote speaker, and consultant. Brian has been optimizing digital content since 1996. He has created online training programs for dozens of companies, including Xerox, L3Harris, IBM, and Volvo, and has spoken at hundreds of conferences and events.
Brian has spent the last eight years focusing on data analytics, digital marketing, and content strategy. Since 2021, he has been diving into AI, web3, community building, and the metaverse.
Brian wroteEpic Content Marketing for Higher Educationand co-authored the second edition ofEpic Content Marketingwith Joe Pulizzi. Brian was named one of the top higher education marketers to follow in 2023 and 2024.
Brian is the host of theAI for Upodcast, which focuses on practical AI implementation and use cases in higher education institutions. He is chair of the Marcom AI Committee and a member of the AI Council at the University of Rochester.
When he's not creating data visualizations, he teaches wingsuit skydiving and spends time with his wife and six children.
Sessions
October 2020 Analytics Discussion
June 2021 Analytics Discussion
Discussion at 2021 Annual Conference
Google Data Studio Reports
Google Data Studio Introduction
Google Analytics 4
Google Analytics 4 and BigQuery
Discussion at 2022 Annual Conference
GA4 Overview, Looker Studio Dashboards and Quota Limits
Google Search Console and Google Tag Manager
Google Analytics 4 Basic Walkthrough
Analytics and AI - Insights and Efficiencies
Analytics and AI Summit Pre-Party