| Location Name | Name | Speakers | |
|---|---|---|---|
| 8:00 AM | |||
| Mondale Commons Atrium | Check-in, info desk and sponsor booths open | ||
| 9:00 AM - 9:50 AM | |||
| Auditorium | Welcome and keynote | Melanie Lindahl — The University of Texas at Austin Nancy Bertino — University of Minnesota-Twin Cities Lisa Sikkink — University of Minnesota-Twin Cities |   |
| 10:00 AM - 10:45 AM | |||
| Auditorium | Plot twist: The content was there all along | Shuchita Poddar — University of Iowa |  |
| Humphrey Forum | Silos to synergy: The human engine behind sustainable digital growth | Marissa Gentling — Mayo Clinic College of Medicine and Science | |
| 10:45 AM - 11:15 AM | |||
| Mondale Commons Atrium | Break: Visit sponsors | ||
| 11:15 AM - 12:00 PM | |||
| Auditorium | Promotion, pretty please? Avoiding the higher ed career plateau | Garret Fettig — University of Minnesota |  |
| Humphrey Forum | Polished, confident and empty: How to evaluate AI-generated communication | Afton Northrup — University of Minnesota-Twin Cities | |
| 12:00 PM - 1:00 PM | |||
| Mondale Commons Atrium | Lunch | ||
| 1:15 PM - 2:00 PM | |||
| Auditorium | Modernizing Rutgers University's design system with Drupal SDC and Storybook | Patrick Anderson — Cheppers |  |
| Humphrey Forum | Traditional marketing for non-traditional audiences | David Kline — Lake Superior College Sara Frederick — Minnesota State University-Mankato | |
| 2:00 PM - 2:30 PM | |||
| Mondale Commons Atrium | Break: Visit sponsors | ||
| 2:30 PM - 3:15 PM | |||
| Auditorium | The AI-augmented inbox: From data analysis to accessible design | Savina Proykova — University of Minnesota |  |
| Humphrey Forum | Beyond the buzzwords: Topical authority for the AI-first student journey | Diane Kulseth — Siteimprove |  |
| 3:30 PM - 4:15 PM | |||
| Auditorium | Lightning talks | Joshua Jennings — University of North Carolina at Chapel Hill Nick Croft — Reaktiv Chloé Bell — University of North Carolina at Chapel Hill Andy Shearouse — Augustana College Dana Cruikshank — Viv Higher Education |     |
| 4:30 PM - 4:45 PM | |||
| Auditorium | Closing remarks and prize drawings | Nancy Bertino — University of Minnesota-Twin Cities Lisa Sikkink — University of Minnesota-Twin Cities | |
