Date & Time
Monday, September 29, 2025, 8:30 AM - 9:15 AM EDT
Explore the transformative power of interactive mapping as a marcom and admissions tool through the lens of Lindenwood University. In this focused session on how to utilize less obvious digital platforms as part of your student engagement strategy, we will discuss how interactive maps helped Lindenwood integrate digital storytelling with campus activity. We’ll learn how this implementation ultimately drove increased RFI submissions, strengthened SEO capabilities and fostered more meaningful engagement with prospective and current students.
Type
session
Track
Partner presentations (PAR)
Intended audience
beginner
Tags
accessibility, content strategy, data/analytics, marketing/communications, usability
Delivery
in person
Location Name
Grand Gallery Overlook GH
Shortcode
PAR1