Biography
Josh Kruk is the director of digital marketing at Canisius University, a small, private institution in Buffalo, NY. Josh's nine-year career at Canisius has included two full website redesigns, two homepage redesigns, a rebrand and name change to the institution and also managing the university's digital advertising and SEO with the help of trusted partners. Josh is a firm believer that his main role is to be an advocate for the university's primary audience of prospective students and shape the institution's web and digital presence around user needs while balancing internal goals. When Josh is not handling digital strategy he spends time with his wife, his active beagle who requires long walks in the woods, playing multiple sports and enjoying board games.